Franchises

OUR STORY

HERE'S THE STORYFounded in 1991, our first store opened in Marseille in 1992. Since then, La Compagnie des Petits has not ceased to expand and today has over 200 stores located in a variety of countries as diverse as Algeria, Asia, Australia, Belgium, France, Luxembourg, Portugal, Spain, Saudi Arabia and Tunisia.After several "facelifts", La Compagnie des Petits launched its new architectural concept at the end of 2003.The years 2005-2006 were marked by accelerated international expansion and the set up of its new concept.La Compagnie des Petits currently rates amongst France’s leading children’s fashion retailers, paving the way with its original and creative design concepts and rapidly growing international network of stores.

  • General criteria for becoming a partner with a leading brand
  • An expanding network
    La Compagnie des Petits currently has more than 200 exclusive stores worldwide, of which two-thirds are franchises and master-franchises. Our wish is to boost expansion aboard with a professionals network.
  • Trendy, fun collections
    La Compagnie des Petits clothing targets children up to 10 years old with collections that combine fantasy and fun. The collections which are trendy and comfortable are good value for money. Our lines include complete outfits with a comprehensive range of matching accessories and basics.La Compagnie des Petits shows two collections per year with 26 exclusive themes organized into three age groups:Babies (birth – 18 months)Toddlers (3 months – 3 years)Kids (3 years – 10 years)
  • An original and adaptable concept store
    The La Compagnie des Petits network is based on a concept that is totally adaptable to meet both store and customer demands in the best way possible.Decor, atmosphere, product display and everything else evolves around the essence of the store.- Attention-grabbing colorful sign with an apple green storefront.- A transparent double-window display concept for stage-set clothing display or for more simplified "total look" silhouettes.- A fun, friendly atmosphere in an airy setting to display very colorful products.- A shop that is easy to work in, functional and flexible- Easy to identify, intelligent signs organize our various collections.- Optimized merchandising with multi-function furniture and harmonious, evolving presentations for the latest trends.Another of our company’s priorities for the brand: "store spirit". With personal greeting and attentiveness, La Compagnie des Petits’ staff assists customers in our stores with a fun and friendly approach. They are just as attentive to customers who purchase for fun or for practical reasons.
  • Expert supervision for the supply chain
    Every step in the chain is professionally supervised, beginning from the initial design stage and going all the way through to distribution at the point of sales.A state of the art computer system ensures monitoring of daily store activity.
  • A strong partnership and constant support
    A team of professionals who accompany you through every step of your project.
  • Marketing support and dynamic communication
    Confronted with a competitive market, La Compagnie des Petits has constantly evolving high-impact marketing and communication strategies for both the points of sale as well as the overall corporate image.Advices and a large range of promotion tools are adapted according to local market.